SEO is an all encompassing term for optimizing all aspects of a business’ web presence. At 10x digital, it means ensuring the foundation of your website is designed, built and maintained with SEO best practices to ensure search engines don’t have any technical limitations with indexing your site or understanding your content.
Successful SEO makes a site appealing to users and search engines and ranks it in a prominent position in organic search results.
As a new client, we will perform a complete website audit of technical factors influencing your SEO and keep monitoring them in real-time. These include but are not limited to:
- Keyword research
- URL length and structure analysis/updates
- Crawl errors and duplicate content analysis/updates
- Website load speed analysis and optimizations
- Page-by-page title and meta data analysis and optimization
- Google indexing review
- Structured data implementation
- Business listing and social media property optimization
WHY UX/UI ARE IMPORTANT FOR SEO
UX & UI are two of the hundreds of factors used by search engines to determine whether or not to show your site to people searching for the products or services your business provides.
UI is focused on the product, a series of snapshots in time. UX focuses on the user and his or her journey through the product AKA your website. At 10x digital, we include UX & UI in our web development and SEO strategies.
OFFSITE OPTIMIZATION & CONTENT (AKA BACKLINKS)
There are many SEO ranking factors that impact your position, but two of the biggest players in the ranking game are backlinks and fresh content.
Our PR Outreach team specializes in building backlinks to your company’s website–which boosts your rankings on search engines, traffic to your website and overall brand impressions. We have the experience and relationships to place you on high-authority, relevant blogs/publications. This process focused on high-level content is the primary strategy Google recommends.
We use link acquisition tactics that are focused on high-level content and enhance your SEO. For you this means:
- Authenticity with publications and articles;
- Increasing brand awareness and thought-leadership in your industry;
- Full-transparency by establishing credible, relevant links to your own content–further amping up your backlink profile.
We provide detailed reporting in real-time so you can monitor your opportunities and progress in the que. Our SEO reports include:
- Dashboard for checking rankings & metrics;
- Monthly report of work done;
- Monthly report with URLs of backlinks achieved.