Ob Hospitalist Group
- PR, Content Marketing & Media Coverage
- Increased National Awareness
Worked with national hospitalist OBHG to increase awareness and coverage with healthcare trade media and begin a content campaign.
- Conducted extensive PR outreach for both trade and regional publications
- Created a strategic editorial/content calendar, using ghostwriting and blogging to score mentions and articles
In six months: achieved more than 70 regional and national media outlets covered OBHG content, including many backlinks.