by 10xdigital | Nov 16, 2023 | B2B, Digital Marketing
Research shows successful drip campaigns can increase a brand’s email open rates by 80 percent and click-through rates by as much as 300 percent. However, the keyword here is successful. When executed correctly, an email drip campaign will make it easier to nurture...
by 10xdigital | Sep 28, 2023 | AI, B2B
On July 13, 2023, Google announced new features for the AI-powered chat service, Google Bard. Since its launch in February 2023, this platform has amassed over 140 million active users. While ChatGPT still leads the race in overall traffic, this latest Google Bard...
by 10xdigital | Sep 10, 2023 | AI, B2B
According to a recent survey, more than 60 percent of marketers have used artificial intelligence (AI) to streamline their workflow in 2023. From automating content creation to brainstorming new ideas or tracking performance metrics, there are many reasons to...
by 10xdigital | Feb 14, 2023 | B2B
Near the end of 2022, Google released new algorithm updates that prioritized personal, streamlined search experiences. Consumers have high expectations for search engine results—and to make that first page of links, you need to understand how Google operates in the...
by 10xdigital | Oct 10, 2022 | B2B
Seasonality affects B2B businesses and B2C businesses differently. For B2B enterprises, the goal is not to inundate potential customers with a bunch of sales, holiday-themed content and emails (unless that’s what your research shows they want). Instead, you need...
by 10xdigital | Sep 22, 2022 | B2B
B2B events (virtual or in-person) are powerful ways to connect with potential clients or consumers. Instead of hoping that someone reads your email or takes your call, you have their full attention. But to get the most out of your hours of preparation, you need to...
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