Data-driven 10X Digital Marketing
A 3-Minute Recap of Google Bard’s July 2023 Update

A 3-Minute Recap of Google Bard’s July 2023 Update

by | Sep 28, 2023 | AI, B2B

On July 13, 2023, Google announced new features for the AI-powered chat service, Google Bard. Since its launch in February 2023, this platform has amassed over 140 million active users. While ChatGPT still leads the race in overall traffic, this latest Google Bard...
What You Need to Know About Generative AI vs. AGI

What You Need to Know About Generative AI vs. AGI

by | Sep 10, 2023 | AI, B2B

According to a recent survey, more than 60 percent of marketers have used artificial intelligence (AI) to streamline their workflow in 2023. From automating content creation to brainstorming new ideas or tracking performance metrics, there are many reasons to...
2023 Search Marketing Trends You Need to Know

2023 Search Marketing Trends You Need to Know

by | Feb 14, 2023 | B2B

Near the end of 2022, Google released new algorithm updates that prioritized personal, streamlined search experiences. Consumers have high expectations for search engine results—and to make that first page of links, you need to understand how Google operates in the...
How to Tackle a Seasonal Content Marketing Strategy

How to Tackle a Seasonal Content Marketing Strategy

by | Oct 10, 2022 | B2B

Seasonality affects B2B businesses and B2C businesses differently. For B2B enterprises, the goal is not to inundate potential customers with a bunch of sales, holiday-themed content and emails (unless that’s what your research shows they want). Instead, you need...
10 Content Tactics to Level Up Your B2B Event

10 Content Tactics to Level Up Your B2B Event

by | Sep 22, 2022 | B2B

B2B events (virtual or in-person) are powerful ways to connect with potential clients or consumers. Instead of hoping that someone reads your email or takes your call, you have their full attention. But to get the most out of your hours of preparation, you need to...