Innovation & data-driven digital marketing.
4 Ways to Identify and Fix Keyword Competition

4 Ways to Identify and Fix Keyword Competition

Keyword competition is a commonly overlooked—but significant—issue for many website owners. It can mean all the difference between your content ranking first on the SERP and not ranking at all.  Whether you’re new to keyword research or optimizing your current...
Google Update Digest: Local Search Updates

Google Update Digest: Local Search Updates

Optimizing your website, social media and online content for local search is one of the most effective ways to grab the attention of your target audience. Roughly 99 percent of surveyed consumers use the internet to find local businesses, and 78 percent do this more...
3 Pillars of a Successful Google Ads Campaign

3 Pillars of a Successful Google Ads Campaign

Every day, millions of internet users across the globe search for answers: Where can I find a dinner restaurant in my area? How do I fix a flat tire? What is the best accounting platform for my business? Digital marketers can use Google Ads to catch consumers’...