by xdigital | May 20, 2022 | Digital Marketing
Web and digital analytics are primary drivers for successful digital marketing campaigns. Without numbers behind your creative execution, you may never know how well it performed—or capture valuable information about your intended audience. Google frequently updates...
by xdigital | May 20, 2022 | Digital Marketing
All organizations and business sectors can benefit from the visibility of a successful digital marketing plan. However, the strategies used to promote the mission of a national nonprofit will differ from a traditional company. Rather than selling consumers a product...
by xdigital | May 10, 2022 | Digital Marketing
What is the optimal word count for a blog post? This question is common among content marketers and creators alike. As search engine visibility becomes more competitive in this digital era, you must be strategic with all kinds of SEO elements. So here’s why it...
by xdigital | May 1, 2022 | Digital Marketing
It’s about halfway through the year and time to check in with each other. How are your campaigns going? Have you hit your KPIs? Where are you excelling? Where do you need to improve? As digital marketers, we’re constantly learning. So here are our top ten lessons...
by xdigital | Apr 30, 2022 | Digital Marketing
Memorizing the playbook is the first order of business when a football coach trains their recruits. It details essential information to inform the players’ minutes on the field. Similarly, digital marketers create their own playbooks for the material they produce....
by xdigital | Apr 20, 2022 | Digital Marketing
When done correctly, blogs are proven to capture digital traffic and drive conversions. But not every post is created equal. Without a blog content strategy in place, your content might end up at the back of the search results—and your words won’t drive any...